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Intelligent Finance loan unveiled


Intelligent Finance (IF) is promoting a new low-rate online loan, which allows consumers to enjoy an APR of just 6.1 per cent on unsecured personal loans of £7000 or more.

Only available online, the new loan is designed to attract a new breed of consumer who use the internet to find a good deal.

New research from ICM found a growing trend amongst UK consumers to use the web when looking to borrow money.

Nearly one in four (24 per cent) of UK adults said they would go online to look for a loan, an increase of 70 per cent on the previous year.

This rises to nearly half of 18 to 24-year-olds (47 per cent) who say they are now using the internet to hunt down competitive loans.

The survey also found that men were more astute than their female counterparts, with three out of ten men using the internet to find a loan, compared to only two out of ten women.

With over one in three of the UK's personal loans being taken out to finance car purchases, IF also explained the new loan aimed to entice potential borrowers a head of the expected surge in loan requests for new March car registrations.

"We hope our new low online loan rate will encourage even more people to get on the net to hunt out competitive deals," Nick Robinson, IF managing director, stated.

2008-06-12

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